Right. As if. But like the basic rules of economics say, there is supply only if there is demand. Judging from the number of advertisements facing us everyday, the demand must be very high indeed.

In Animax’s newest original animation, LaMB, lamination suits were originally created as beauty products. This is how they worked: buy the lamination suit, put it on, presto! Your beauty and youth are preserved forever. However, along with time, these suits were used by the government to “preserve” hard-core criminals, or rather, to lock them up in these suits forever, so that they can be controlled and work as slaves for as long as they have the suits on. The suits helped to preserve their lives, but it also served as a personal jail.

So the question then is, if you lived in such a world, how far will you go to attain eternal beauty? Will you kill to attain the opportunity to wear the suit and preserve your youth and beauty forever? After all, people have killed for many various reasons: for revenge, money, jealousy etc. Will YOU commit a crime for beauty and youth?

Now why do I talk about these? It’s because Animax Asia has produced the first ever original animation production (in high definition!) called “LaMB“. “LaMB”, based on an award-winning script by Filipino amateur writer Carmelo Juinio, is situated in the future on a harsh desert planet called Cerra. And on Cerra, they practice the idea of “recycling” so strongly that even hard-core criminals are “recycled” as slaves. These prisoners go through a process of “Lamination” where they become human ‘robots’. They can’t talk, they can’t make decisions on their own and they can only obey the commands by their masters or get electrocuted as punishment. And the worse thing? When the prisoners are ‘laminated’, they are preserved in a way for hundreds of years until released from their bodily prison.

Have you ever found yourself in a situation where you’re like a LaMB? Unable to speak nor express your feelings? LaMB is now asking you: “Have you ever felt you couldn’t speak up or express yourself like a LaMB?“.  Check out the contest page for more details!